PPC Campaigns for Small to Mid-Sized Businesses

Paid Ads Management That Drives More Qualified Leads

Red Beard Digital builds and manages Google Ads and Microsoft Ads campaigns designed to generate more calls, form leads, and booked opportunities for growth-focused businesses.

Google Ads

Microsoft Ads

Lead Generation Performance
+32% Lead Growth
Qualified Leads

58

Up from last period
Cost Per Lead

$38

Improved efficiency
Conversion Growth
Last 6 Months
Month 1
Month 2
Month 3
Month 4
Month 5
Month 6

Less Wasted Ad Spend

Smarter targeting, negative keywords, and ongoing optimization.

Focus on High-Quality Leads

Campaigns built to attract the right prospects that convert, not just traffic.

Transparent Reporting

Simple reporting that shows what is working and where leads come from.

A Paid Ads Strategy Built Around Growth

From campaign setup to ongoing optimization, Red Beard Digital manages the strategy, execution, and reporting needed to turn ad spend into better lead flow.

Google Ads

Search, Performance Max, Display/Remarketing, Shopping, and YouTube campaigns built to drive qualified leads.

Microsoft Ads

Expand your search ad visibility and capture high-intent traffic beyond Google.

Call & Conv. Tracking

Keyword level tracking, better attribution, and smarter optimization around lead actions.

Landing Pages

Campaign and page strategy aligned to improve conversion rates and reduce wasted spend.

A Strong Fit for Local and Home Service Businesses

Our paid ads management is especially effective for service businesses that need more phone calls, quote requests, and booked jobs.

HVAC
Roofing
Plumbing
Water Treatment
Electrical
Electrical
Kayak Tours
eCommerce
eCommerce

Dedicated Account Strategist

Active campaign management, search term review, testing, and strategic optimization.

Client Dashboard & Reporting

See what is working, where leads are coming from, and how your budget is being used.

Call & Conversion Tracking

We focus on qualified calls, form fills, and booked opportunities instead of vanity metrics.

No Long-Term Contracts

All our contracts are month-to-month with flat-rate management fees for your flexibility.

Getting Started is Simple

Red Beard Digital can help get your business started with Google & Microsoft Ads

Our team does the heavy lifting to get you setup to start generating leads, get started today!

Onboard

Set up accounts, conversion tracking, campaign structure, and creative direction.

Optimize

Refine bidding, targeting, audience signals, search terms, conversion quality, and more.

Management

Review performance, budgets, and growth opportunities on an ongoing basis.

Ready to generate more qualified leads?

If your business needs a smarter advertising strategy, cleaner tracking, and more qualified leads, Red Beard Digital is ready to help.

We Help Solve the Issues That Waste Budget

If your campaigns are not producing the right leads, or your reporting feels unclear, there is usually a strategy gap that can be fixed.

Getting clicks but not leads
Paying for low-quality traffic
Unclear reporting from your current agency
Rising costs without better results
No real conversion tracking in place
Campaigns that feel set-and-forget

Frequently Asked Questions

How much should I spend on ads?

Budgets depend on your market, competition, and growth goals. Starting ad spend for a search campaign can range from $1,500 -$3,000/Mo. 

How quickly do campaigns generate leads?

Some campaigns can produce results quickly, while others improve with optimization and better conversion data over time. 

What platforms do you manage?

Google Ads & Microsoft Ads for search, remarketing, display, performance max, YouTube, shopping, and related lead generation campaigns.

Do I need a landing page?

Not always, but a focused landing page often helps improve conversion rates and lead quality.

See Where Your Ads Can Improve

We’ll review your current advertising approach, identify missed opportunities, and recommend next steps to improve lead quality and campaign performance.

Google Ads
Microsoft Ads
Leading Tracking
Landing Pages
Ad Spend
Performance Benchmarks