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The Red Beard Digital Marketing Blog

Digital Marketing & Advertising, Minus The Fluff

Plain-spoken takes on website development and design, paid ads, and getting more sales leads that close written by the team that builds strategies around growth.

What Are Google Local Services Ads? A Guide for Home-Service Businesses

Google Local Services Ads place your business at the top of local search, and you only pay when a customer contacts you. Here's how they work.
Picture of Aaron Greenfield
Aaron Greenfield

Lead Strategist

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Latest Blogs & Articles

What Are Google Local Services Ads? A Guide for Home-Service Businesses

Google Local Services Ads place your business at the top of local search, and you only pay when a customer contacts you. Here's how they work.
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What Are Nextdoor Ads? A Local Business Guide to Hyperlocal Advertising

Nextdoor Ads reach verified neighbors in your service area when they need local help. Here's how they work, what they cost, and who should use them.
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What Are Google Ads? A Small Business Guide to Paid Search

Google Ads put your business in front of people the moment they search. Here's how they work, what they cost, and how to start.
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What Are ChatGPT Ads? A Small Business Guide to Advertising Inside AI

OpenAI now runs ads inside ChatGPT. Here's how ChatGPT ads work, who sees them, what they cost, and whether your small business should care.
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Common PPC Mistakes That Waste Ad Budget

PPC mistakes can drain your ad budget fast. Learn how better targeting, tracking, landing pages, and campaign management can help reduce wasted spend and generate stronger leads.

How Much Should a Small Business Spend on PPC?

Learn how to set a smart PPC budget for your small business, estimate cost per lead, and avoid wasting money on clicks that do not turn into customers.